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Brand Manager

Location : Columbia, SC
Job Type : Direct
Reference Code : CST
Hours : Full Time
Required Years of Experience : 3+
Required Education : Bachelor's degree preferred
Travel : No
Relocation : No
Industry : Marketing

Job Description :
The Company:

·         Privately owned consumer goods company HQ in South Carolina

·         Start-up flexibility with stability & support of an established brand

·         Competitive compensation with incredible healthcare benefits, 401k, PTO, and tuition reimbursement!


The Position:

·         Responsible for brand management and innovation strategies for assigned product lines targeting an increase of market share and consumer demand

·         Oversees brand strategy, pricing strategy, innovation, product portfolio management, product launches, brand activation and retail promotional campaigns

·         Supports Marketing Director with company wide marketing strategy

·         Collaborate with agencies, creative resources, sales, and events teams


Required Qualifications :

·         3+ years brand management experience within consumer products – healthcare products a plus

·         Experience with retail partnerships

·         Excellent communication skills, especially in presenting to executive leadership

·         Bachelor’s degree in Marketing or similar preferred


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