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eCommerce Digital Marketing Manager

Location : Charlotte, NC
Job Type : Direct
Reference Code : CST
Hours : Full Time
Required Years of Experience : 5+
Required Education : Bachelor's degree preferred
Travel : No
Relocation : No
Industry : Marketing

Job Description :

The Company:


·         Privately owned consumer goods company HQ in North Charlotte


·         International distribution of industry award winning household products


·         Fun, upbeat, results driven corporate culture with competitive benefits


 


The Position:


·         Oversees team of internal digital marketers and external agencies


·         Drives strategies resulting in demonstrated growth in customer acquisition and retention on eCommerce platforms


·         Design campaigns to increase market share and brand awareness


·         Utilizes multivariate & A/B testing across all digital platforms


·         Manages budget with ROI top of mind


Required Qualifications :
·         Bachelor’s degree strongly preferred

·         5+ years consumer acquisition digital marketing leadership experience


·         Expertise with multivariate & A/B testing, eCommerce and digital marketing best practices


·         Understanding of HTML, web content, responsive design, user experience design


·         Knowledge of web development






































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