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Director of Digital Marketing & eCommerce

Location : Charlotte, NC
Job Type : Direct
Reference Code : Carmen Thomas
Hours : Full Time
Required Years of Experience : 10+
Required Education : Bachelor's degree
Travel : No
Relocation : No
Industry : Marketing

Job Description :

TalentBridge is representing a global consumer products brand in their search for a Director of Digital Marketing & eCommerce. As a critical and strategic member of the marketing leadership team, the Director will lead digital marketing, eCommerce and creative teams in strategy and success of digital campaigns across multiple channels. We’re looking for thought leader with proven results, an entrepreneurial spirit and proactive approach.


 


The Responsibilities:


·         Develop and oversee implementation of digital marketing strategies across web content, email, social media, paid media, SEM, and eCommerce


·         Proactively remain on top of the competitive landscape, along with digital marketing and eCommerce industry trends


·         Using digital and customer experience best practices, lead optimization of existing platforms and identify further areas of improvement opportunity


·         Manage P&L, tracking and reporting of results


Required Qualifications :

·         Bachelor’s degree required; MBA preferred


·         10+ B2C digital marketing experience (eCommerce experience preferred)


·         5+ digital marketing team leadership experience


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


 


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